I art directed the photoshoot of 100+ bags for Lipault Paris’ Amazon listings. The shoot included shooting all necessary angles, packed luggage shots, model shots, and detail shots of hardware. We also created 360 degree spins of the bags. I worked closely with the brand to maintain brand equity and replicate their look and feel on the Amazon platform with a beautiful image stack design, where the goals are to make the product tangible, highlight the brands POD or ‘Big Idea’ and create an identity and aspirational future around the product that appeals to their target market. I then managed the content creation and replication of that design for every product.