I art directed the design and content creation for Klean Athlete’s Amazon listings. I worked closely with the brand to maintain brand equity and replicate their look and feel on the Amazon platform with a beautiful image stack design, as well as custom macro pill images and model shots for each product. The goals for an image stack design are to make the product tangible, highlight the brands POD and create an identity and aspirational future around the product that appeals to their target market. I then managed the content creation and replication of that design for every product on the platform.
January 1, 1995